New parenting club to help feed babies

A new Little Ones Baby and Toddler Club has been created by Sainsbury’s to help new mums with advice on how to best feed young babies.

Research by the supermarket found that 50 per cent of new mums find it difficult to create enough nutritional balance in their baby’s weekly diet.

The new club will offer a recipe database endorsed by the British Nutrition Foundation, expert health advice and money off coupons

Sainsbury’s is giving a free Huggies baby bundle worth £9.99, or 1,000 free Nectar points to customers when they sign up to the club.