Bloggabase will help bloggers and marketers place content without the irritation

The internet is jam packed with bloggers ready to write about all manner of weird and wonderful, well sometimes mundane areas of their life or specialist interest.

Dealing with approaches from marketers and PRs can be time consuming and occasionally angst ridden.

Bloggabase, is an online database specifically set up to help bloggers and marketers keep in contact with appropriate products of interest.

So popular has the idea become that more than 3,000 blogs have been registered with the site so far.

To keep the system smooth, bloggers can report irrelevant messages to stop marketers from pitching inappropriately.

Co-founder of bloggabase.com, Rich Leigh said: “Blogger outreach is incredibly important in my mind. A mention in The Sun, or on BBC Breakfast, whilst great for vanity, may reach a few million people. But how many of these are really potential customers or users? Very few, I’d argue, for most companies. But if you approach a blogger with a service or product relevant to their audience – say, a new fitness product that gets reviewed by a fitness blogger – the percentage of potential buyers is suddenly much higher.”

 “It’d be easy to go around scraping the contact information from blogs around the internet, but it’s important bloggers are signing up of their own accord – that way, you know they’re happy to be contacted, provided the pitch is relevant, something bloggabase’s search function aids with.”

For more information, visit:  www.bloggabase.com